Purple Style Labs (PSL)

Purple Style Labs endeavours to build the biggest Luxury Fashion House in India comprising of designer platforms like Pernia's Pop-Up Shop. Bringing together truly exceptional houses, with an online and offline presence, Purple Style Labs is creating your favourite destinations to discover Indian designer wear in truly unique settings. With the idea of selling a lifestyle and not simply a product, we aspire to create a platform that gives our customers a memorable shopping experience and foster the growth of Indian brands and designers. Exclusivity & creativity trumps all, hence we strive to give you niche brands that have the potential to transform your wardrobes!

Bombay Shirt Company

Launched in 2012, Bombay Shirt Company is India’s first online custom-made shirt brand. We blend the heritage of classic tailoring & silhouettes, with the most modern fabrics & unique, contemporary designs. Our made-to-measure shirts are crafted to fit you & only you. You are unique - your clothes should be made just for you. In addition to our high-quality custom-made shirts, we also offer tailor-made blazers & pants and ready-made shirts, jeans, chinos and t-shirts. You can shop with us at any of our stores across 11 cities in India, or online through our website (www.bombayshirts.com) or mobile app.

FREAKINS

Mumbai-based Freakins is India’s own fastest growing Denim Wear brand that strongly believes in being bold and comfortable. Freakins was started by Shaan Shah and Puneet Sehgal in 2021. Freakins boldly experiments in designs and materials and a singular thought echoes the brand philosophy - “Dare to experiment.” Repurposing the staples made the brand enter the market with a new take on the iconic “Denim” for women. The brand aims to provide a constant variety in fashion and therefore releases new apparel every week. A Gen-Z focussed brand; the company has over 35+ categories with over 800 styles. All styles are meticulously designed and manufactured in-house, and products are sold through direct-to-consumer channels and marketplaces. Freakins was established with the mission of providing the finest denim wear for women in India. Puneet Sehgal and Shaan Shah bring in a fresh breath of young talent that understands the GenZ consumer. With a fashion-forward approach to keep the brand relevant to the consumer, Freakins have over 1500+ styles, featuring trendy fits, washes and rips that cater to diverse body types, preferences, and occasions, enabling women in dressing fashionably while maintaining a level of comfort. The brand strives to ensure that each garment becomes an extension of one’s personality. Freakins is sold through both D2C channels and marketplaces.

Supersox

Welcome to Supersox- We're more than just a sock brand; we're on a mission to redefine comfort and style for every foot. As the flagship brand of Super Knit Industries, India's largest socks manufacturer, we've been perfecting the art of sock-making for over two decades. Founded by Harsh and Vivek Saraf, Supersox was born out of a passion for quality, innovation, and sustainability. Growing up in their father's sock factory, they learned the intricacies of crafting exceptional socks. Today, we offer over 10,000 SKUs and 1,00,000 designs, ensuring there's a perfect pair for everyone. At Supersox, we blend tradition with modern flair, using the finest yarns to create socks that not only look great but feel even better. From collaborations with Disney to our eco-friendly bamboo socks, we're committed to making a difference with every step. Explore our diverse range of socks for men, women, kids, and babies on our website or major e-commerce platforms like Amazon India, Flipkart, and Myntra. Let's cover every foot in the world with comfort and style!

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