Kitsch

Kitsch designs and creates beauty and hair accessories. Kitsch products can be found in over 20,000 retail locations in 27 countries worldwide.

Rare Beauty

Makeup made to feel good in, without hiding what makes you unique. Only at Sephora, Space NK, and RareBeauty.com.

hero cosmetics

We started Hero Cosmetics with one goal — to create solutions-oriented products that can be a "hero"​ product when your skin is in a pinch. Our approach is simple — be mindful of the ingredients we use and avoid ingredients like parabens, alcohol and sulfates, be gentle on the skin (harsh ingredients are so 90's), and ensure quality with everything we develop. We are a NYC-based company and we invite you to share our entrepreneurial journey with us. Hero Cosmetics is the maker of the Mighty Patch, which we call your blemish hero. We know that pimples and blemishes always show up at the worst time - before a date or an interview or just about any time you need to show your face in public. That's why we created MIGHTY PATCH™, a new way to battle those pesky blemishes without harsh chemicals or drying formulas that can show results overnight.

tarte cosmetics

tarte™ is the pioneer of high-performance naturals™ & one of the fastest growing cosmetic companies in the U.S. Over 20 years ago, founder & CEO Maureen Kelly set out to create a cruelty-free line of easy-to-use, life-proof products packed with good-for-you ingredients that deliver real results without compromise. tartelettes around the world – including beauty editors, makeup artists, content creators & celebrities alike – obsess over the full assortment of award-winning, highly-pigmented, & longwearing cosmetics. Each item is developed without the icky, bad stuff (like parabens, mineral oil, phthalates, & more) & with the best naturally-derived ingredients Mother Nature has to offer. The brand is 85% vegan (with 100% vegan skincare!) & further extended their philosophy of “good-for-you glamour” by launching sister brands Awake by tarte™ & sugar rush™. tarte™ is committed to sharing its passion for skinvigorating™ ingredients with the world: it has in-store presence in over 20 countries & online at tarte.com, shipping to over 70 countries worldwide! But tarte™ doesn’t stop there. Giving back has always been a part of the brand’s DNA. In 2017, tarte™ founded heart to tarte™, a 501(c)(3) non-profit organization to help support causes like anti-cyberbullying, environmental conservancy, animal rescue, disaster relief & women’s & children’s health initiatives. tarte also sustainably sources ingredients directly from cooperatives, & in 2019 helped fund the creation of an all-female maracuja cooperative in the Rainforest.

living proof, inc.

In 2005, an unlikely combination of biotech scientists and renowned hair stylists came together to pioneer a first-of-its-kind haircare philosophy based in science. Our mission was to create inventive solutions designed to solve real-world hair problems, not conceal them. 156 global patents, 450+ formulas, 44 products, 100+ awards, and 16 years later, we continue to put research at the forefront of our formulations. Today, Living Proof is Science in Action - utilizing in-house scientific discovery and invention to develop the latest innovations in haircare that deliver game-changing results for all hair types and textures. We are the science. You are the Living Proof®.