The Internet and digital platforms present the greatest marketing opportunities for advisers to recruit new clients, engage existing clients, and develop referral relationships. Advisers who embrace the latest marketing strategies will flourish - this is where the clients of the future are. FORMIDABLE Business publishes the marketing and business Guides (PDF downloads) written by Mark Laing. All Guides feature the latest marketing strategies and are available for immediate downloading as PDF files through www.formidable.com.au FINANCIAL PLANNING Guides: Goal Setting for Financial Planners (How to set goals for your practice) AVAILABLE NOW - FREE PDF Financial Planner's Marketing Blueprint (How to implement the 4 key marketing strategies for your practice) AVAILABLE NOW - FREE PDF Financial Planner SWOT Analysis Guide (Business planning strategies for planners) AVAILABLE NOW $32.95 (Aust dollars includes GST) Financial Planner Guide to Implementing an Advice Based Practice - AVAILABLE NOW $32.95 (Aust dollars includes GST) Financial Planner Guide to Positioning and Branding on Advice for Marketing Success - AVAILABLE NOW $32.95 (Aust dollars includes GST) Financial Planner Guide to Social Media and Internet Marketing - AVAILABLE SOON $32.95 (Aust dollars includes GST) Financial Planner Guide to Implementing Education Based Marketing Campaigns - AVAILABLE NOW $32.95 (Aust dollars includes GST) SMALL BUSINESS RANGE Goal Setting for Small Business Owners (How to set goals for your business) AVAILABLE NOW - FREE Business Coaching (How to select the right coach for your business) AVAILABLE NOW $9.90 (Australian dollars includes GST) Small Business SWOT Analysis Guide (Business planning strategies for small business) AVAILABLE NOW $19.75 (Note: all prices include Australian GST and are for the PDF versions. Hard copies are available at prices from $29.95 and $49.95 plus postage and handling.